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Trademark registration in Hong Kong.

Having a registered trademark greatly expands the legal protection available to your brand and helps safeguard its intellectual property. We can help you avoid potential conflicts with other brands and register your lawful trademark in Hong Kong and other jurisdictions.

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Trademark registration in Hong Kong

Strengthen the commercial protection
of your brand.

Depending on where your business operates, your brand may or may not be protected by various trademark treaties. We will use our knowledge of international intellectual property protection and take the necessary steps to adequately protect your brand everywhere you already operate or plan to expand. Our help includes conducting the initial trademark search as making sure your application gets accepted and providing sound legal advice throughout the process.

What is a trademark?

A trademark, as one of several types of intellectual property protection, constitutes a sign that distinguishes the goods and services of one trader from those of others.

For it to be registered as a trademark, it must be capable of being represented graphically. You can register your trademark in Hong Kong under two conditions: you are already using your mark, or you intend to use it soon. Using the trademark actively is especially crucial as registered trademarks that have not been employed continuously for at least three years may be revoked on the grounds of non-use.

Benefits of registering
a trademark.

The benefits of registering a trademark are two-fold. First, it provides a legal presumption of ownership and exclusive rights to use the trademark in Hong Kong or other jurisdictions. Second, it gives the trademark owner the right to bring up a suit against any third-party infringing on the trademark.

What you can and
cannot trademark.

CAN
The subjects of a trademark can be words (including personal names), indications, designs, letters, characters, numerals, figurative elements, colours, sounds, smells, the shape of the goods, or their packaging, or any combination of these.
CANNOT
Creative work, such as books, films, songs, or theatrical performances are subject to protection by copyright; whereas, inventions, mechanical devices, business methods, and processes can be protected by a utility patent. Similarly, ideas themselves, without tangible representation, also cannot be protected by any form of intellectual property protection.
Required documents

What you will need to register a trademark.

To file a trademark application in Hong Kong, you will need:

  • Business Registration form or ID card of the trademark owner

  • Applicant’s details including telephone number, email address, and correspondence address
  • Graphic representation of the trademark in digital formats, such as JPG or PDF, together with the trademark words. The trademark must also include specified colours (in Pantone), if applicable.
Trademark registration process

Simple steps
to register trademark.

1. Conducting a comprehensive study or trademark search

Before we can file your application, we will study the existing trademarks in your industry and geographical area to make sure there are no conflicts. The final report includes the search and analysis of the registration probabilities of the given trademark.

2. Submitting the registration request

Next, we will prepare and submit your trademark application at the Trade Marks Registry, Intellectual Property Department, Government of the Hong Kong SAR.

3. Obtaining the registration certificate

If there is no opposition to your proposed trademark, or the objection is withdrawn or decided in favour of the trademark applicant, your trademark is successfully registered, and you will obtain a certificate of registration.
FAQ

Common questions.

How much does it cost to register a trademark in Hong Kong?

Intellectual Property Department provide trademark registration in Hong Kong. They charge HK$2,000 application fee per class.

How long does it take to register a trademark?

A straight forward case with no deficiencies in the application and no objections to the trademark can take as little as six months from receipt of application to registration.

Can I register a trademark myself?
Yes.
What are the types of trademark?
Typically a trademark can be words (including personal names), indications, designs, letters, characters, numerals, figurative elements, colours, sounds, smells, the shape of the goods or their packaging or any combination of these.
Is a trademark valid worldwide?
No, trademark registration must be made in individual jurisdictions.
Ready to get started?

Make us your reliable agent in protecting valuable local and foreign brands in Hong Kong.

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to discuss starting & managing your company
in Hong Kong.

Winnie Li, Director
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